Ashika Chauhan

Over two decades, Ashika has led digital, social and integrated creative for household name brands in the UK and Australia. She currently co-leads krow's integrated creative department and heads up their in-house content studio. She has a passion for mentoring junior talent, producing creative that resonates with real people and is excited by the ever-changing opportunities that emerging tech can provide. Ashika has previously been listed as a Campaign/Creative Equals Future Leader and judged the D&AD New Blood, Gerety and Roses Awards.

What are you most looking forward to about judging the awards? 

I'm looking out for work that brings the fun, the joy, the entertainment. Something that's not only loved by the industry, but by real people that the brand's looking to connect with.

Why do you think the Campaign Big Awards are important?

The Campaign Big Awards hone in on the ideas that raise the bar in the industry year on year. Whether it's about a specific media execution, something that stands out in a specific sector or the purity of a creative idea, the awards highlight the very best of British advertising.

Describe the Campaign Big Awards in three words...

Setting the benchmark